When we received this Behavioral Clinic Website project, our initial idea was to build a custom WordPress design that by using CSS animations as well as kid-friendly and calm illustrations to present a message about the clinic. The client had an amazing color pallet and logo that worked well with the design we had in mind.
This clinic offers behavioral solutions to individuals across the lifespan with Autism Spectrum Disorder, developmental disabilities, intellectual disabilities, neurological disorders, and behavior disorders. Therefore, our approach had to be delicate and understanding in order to design a layout that is user-friendly and offers a simple user journey.
Our team planned a one-page UI/UX design and easy-to-navigate layout development which will remove any confusion or frustration when going through the website. We used green CTAs to maintain the attention and when clicked it takes the user to the next step that educates the visitors while taking them to the desired destination.Â
On this project, our goal is to keep the attention on the scroll-down effect and educate the visitors about the clinic.
Our team developed a one-page scroll-down effect layout which will increase page conversion rates while decreasing bounce rate. We included SVG and CSS animations that are cool and have an effect of calmness and happiness. As it was requested by our client, we kept all the main and important facts about the clinic at the beginning of the site then slowly introduced other benefits of working with Shaping Pathways. These types of Behavioral Clinic Website designs may look out of the world however all our website design packages offer unique layouts and UI designs that support animations.Â
There are some key factors that make or break a design and every single project should be handled in a unique way since not all businesses are the same.Â
Mobile-friendly design: We develop the site to be mobile-first which will help to convert visitors who come to the site from mobile devices.Â
Easy menu: A menu that is intuitive and easy to use will always have a positive effect on a user. We designed a menu with only one item which is the home page.Â
Illustrations and animations: Having kid-friendly animations and illustrations can only help to achieve the goal of the site while increasing conversions.Â
Call-to-action (CTA) and scroll-down effect: Simple green CTAs button with a scroll-down effect was a great idea to educate and lead the visitor to the desired destination.
Contact information: We always make it easy for visitors to find contact information such as a map, phone number, email address, and other contact information. This will help visitors to contact the clinic without waiting.
Secure website: Having a secure website with an Installed SSL certificate can help you build trust and credibility for your users.
