Custom WordPress Design vs Theme

Custom WordPress Design vs Theme! A question that has been asked many times by users. In this topic, I will do my best to explain and answer the 3 most common questions we get as a Digital Marketing Company;


  1. Are they similar?
  2. Which one is better?
  3. What is the difference in price?
Custom WordPress Design vs Theme

Custom WordPress Design vs Theme: Are They Similar?

Yes, they are similar and I will explain further. When you want to know specific details on Custom WordPress Design vs Theme! We need to ask this question what Custom WordPress design really is?

It can be based on a theme or developed by a page builder such as Elementor, Beaver Builder, or Page Builder by SiteOrigin. Therefore, you can still custom-develop a website using a theme. However, there are certain WordPress page builders and themes that may not be very customizable. Meaning that you might just use the pre-made layout that comes with it.

These online page builders can help you develop a decent website without needing to outsource help.

However, and this is a big one, please pay attention! Hiring a website design company to build your website is far more beneficial for your business!


They can give you a better website UI and UX, meaning that users are most likely to convert into paying customers. They also understand user behavior and conversions, which will help them to build a website that will convey your company message and purpose better.

There are other components like WordPress SEO or Local SEO, color psychology, CTAs (call to action), and creative logo elements that have to be implemented correctly while the website is being built.

Custom WordPress Design vs Theme

Which One Is Better?

it’s really depending on your budget and business model. If your niche is very specific and needs a highly custom website then I would say you need a custom build. But it doesn’t mean that you can not use themes to build it!

If you are a local business and catering location or do not need a specific build website, maybe it’s more economical to go with themes that have a pre-made layout that doesn’t require a lot of coding and web designing skills. Speaking from a Digital Marketing Agency standpoint, We Pxel7 analyze and determine what customer needs and their marketing goals. Once we have that info, we will be able to make a better suggestion for our clients.

Long story short, if you need to make a decision between custom or theme build? Then you need to ask yourself what you want your website to do and the objectives of your company.

Custom WordPress Design vs Theme price (1)

What Is The Difference In Price?

Well, this is a complicated question, because there are thousands of agencies that have different price points for each website project. However, there are web design companies that offer affordable website design packages and Local digital marketing services like us. But the price may also differ from state to state. For example, we are located in Texas and can provide digital solutions at competitive rates.

Website design rates start from $1000 and go up to $5000. It is hard to determine the price of the service when it is based on the quality of the work. Once you have laid out your plan, it will be easier to get an accurate price.